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Quite an amazing piece of ‘on a shoe string’ work, made to bring awareness to Nando’s Chicken in Kuwait, a saturated fast food/restaurant market where we created a character called Fred who is literally ‘dying’ to get in as a Nando’s chicken.
From running around in a chicken suit, have this character’s rant on his plight recorded and uploaded onto his blog, there are mobile phone sound bites you can download, we filmed a music video etc and it’s all about how this chicken Fred is being discriminated by being denied to become a Nando’s chicken.
Top Memorable Campaign | Campaign Middle East 2014
Gold | Food Market | MENA Cristal Festival 2009
Gold | Integrated | Dubai Lynx 2008
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